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Price Wars: A Study in Online Competition Vol 4. October 2019

Amazon is charging into the holiday shopping season with a strong appeal to consumer wallets, beating other U.S. online retailers on price by 20%, on average, across key product categories.

Profitero’s latest study in its Price Wars series compared daily prices on 12,500 products across 20 retailers from July to September 2019. Download the study today.


Key findings:

    • Overall, Amazon had the lowest prices on the broadest selection of popular items, winning in all categories studied.

    • Walmart.com was the next most competitive among retailers studied with prices averaging 4.1% higher than Amazon’s.

    • The price gaps between Amazon versus Target.com and Jet.com were more substantial at 10.6% and 11.3% higher, respectively.

Key Findings:

    • Overall, Amazon had the lowest prices on the broadest selection of popular items, winning in all categories studied.
    • Walmart.com was the next most competitive among retailers studied with prices averaging 4.1% higher than Amazon’s.
    • The price gaps between Amazon versus Target.com and Jet.com were more substantial at 10.6% and 11.3% higher, respectively

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Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s.

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Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s.

There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don't look even slightly believable.

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There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don't look even slightly believable.


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Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s.

Well Crafted

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s.

Free Support

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s.

There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don't look even slightly believable.

Introduce a Header Right Here

  • Lorem Ipsum is simply dummy text of the printing and typesetting industry, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
  • Printer took a galley of type and scrambled it to make a type specimen book.
  • Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

What Our Users Think About Us

Mark Turin

There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don't look even slightly believable.

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Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s.

Well Crafted

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s.

Free Support

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s.

There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don't look even slightly believable.

Introduce a Header Right Here

  • Lorem Ipsum is simply dummy text of the printing and typesetting industry, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
  • Printer took a galley of type and scrambled it to make a type specimen book.
  • Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

What Our Users Think About Us

Mark Turin

There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don't look even slightly believable.

There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don't look even slightly believable.


Some Awesome Features

Fast Charging

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s.

Well Crafted

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s.

Free Support

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s.

There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don't look even slightly believable.

Introduce a Header Right Here

  • Lorem Ipsum is simply dummy text of the printing and typesetting industry, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
  • Printer took a galley of type and scrambled it to make a type specimen book.
  • Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

What Our Users Think About Us

Mark Turin

There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don't look even slightly believable.